FAQ
Frequently Asked Questions
Answers to common questions about practical AI workflow automation, delivery approach, pricing, rollout, and support.
If you come across unfamiliar terminology, use our AI and automation glossary for plain-English definitions.
Do we need to understand AI or be technical?
No. You describe the workflow, the pain point, and the outcome you want. The Edge handles the design and implementation detail behind the scenes.
Who is The Edge best suited to?
Businesses that want practical workflow improvement rather than abstract AI advice. Good fits include operations, sales, support, reporting, and document-heavy admin processes.
What kinds of workflows can you improve?
Common examples include lead routing, inbox triage, proposal creation, recurring reporting, internal approvals, handoffs, summaries, and document workflows.
Do you replace our existing tools?
Usually no. The aim is to improve the workflow inside your current environment where that is sensible, not force unnecessary platform change.
How do projects usually start?
Most work starts with a short scoping conversation or AI workflow audit to identify the bottleneck, the systems involved, and the most sensible first step.
How is pricing handled?
Pricing is based on workflow scope, systems involved, controls required, and rollout complexity. You receive a clear quote before implementation starts.
Do you offer support after launch?
Yes. Retained support can cover optimisation, maintenance, reporting, and staged delivery of additional workflow improvements.
What does safe implementation mean?
It means sensible controls, review points where needed, exception handling, clearer ownership, and enough documentation for the business to use the workflow confidently.
Does the first-version-at-risk offer apply to Revenue Response?
Yes. It applies to all offers, including Revenue Response and packaged workflow pilots. We agree the scope and price upfront and build the first version at our risk. You only pay if you want to keep it. The quote explains what is included and the terms for proceeding with a production rollout or ongoing service.
How is Revenue Response priced?
We quote setup and the ongoing managed service around your business knowledge, qualification needs and agreed handoff routes. The quote sets usage limits, support, refinement and integration scope. Subscribers receive a one-off Free SEO Quick Win Pack at no extra cost, with no ongoing SEO or ranking guarantees.
How does Managed Optimisation differ from AI Ops Retainer?
Managed Optimisation supports one agreed deployed packaged workflow. AI Ops Retainer covers a broader programme of ongoing workflow improvements. Channels, support and change scope are agreed in the quote; neither means unlimited support.
Need to discuss a specific workflow?
Start with the AI workflow audit or send a brief description of the process you want to improve, the current pain point, the tools involved, and the outcome you want to achieve.
